Navigating Market Access With Magnolia: May 28, 2026 Webinar Sign Up

AI in Healthcare Research, Emerging Trends, and Real-World Applications

Thursday, May 28, 2026 | 12:00 – 1:00 PM ET

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AI in Healthcare Research, Emerging Trends, and Real-World Applications
Thursday, May 28, 2026 | 12:00 PM ET

Artificial intelligence is reshaping how healthcare and life sciences organizations gather insights, evaluate information, and support decision-making. In this webinar, Magnolia Market Access will explore emerging AI trends and real-world applications, with a focus on how AI-enabled approaches may support market access strategy, payer understanding, policy-related questions, and access planning.

The discussion will connect broader industry trends to market access considerations for biopharma teams, including how AI may help inform payer perspectives, anticipate access challenges, and support more strategic planning.

Key Takeaways

Attendees will gain perspective on:

  • Emerging AI trends across healthcare and life sciences
  • Real-world applications for market access, payer understanding, and commercialization strategy
  • How AI may support more informed decision-making around access challenges and payer dynamics
  • Unique challenges and pitfalls healthcare and life sciences organizations should consider when using AI, along with approaches for addressing them

Join us for a timely discussion on how AI is evolving across healthcare and life sciences, and what it may mean for market access strategy, payer understanding, and biopharma decision-making.

Speakers:

Herman Chen

Herman Chen,
SVP, Market Access & Analytics

Christie Mealo,
Chief AI Officer,
Medical Knowledge Group

Kristen Pilkiewicz
EVP, Executive Creative Director, SOUND Healthcare Communications

Anna Hundt Golden

Anna Hundt Golden,
Senior Director, Global Market Access & Value Insights