Navigating Market Access With Magnolia: June 25, 2026 Webinar Sign Up

A Blueprint for Patient Support: Tailored Approaches That Deliver Precision

Thursday, June 25, 2026 | 12:00 – 1:00 PM ET

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A Blueprint for Patient Support: Tailored Approaches That Deliver Precision

Live webinar: Thursday, June 25, 2026 | 12:00 PM ET

As policy changes, payer dynamics, and affordability pressures continue to evolve, manufacturers need a more structured approach to evaluating patient support program design, estimating financial exposure, and planning for future demand.

This webinar explores how patient support forecasting and scenario-based modeling can support more informed decisions about copay assistance, patient assistance programs (PAP), bridge programs, and other support services. Speakers will discuss the foundational components of a patient support model, including key inputs, assumptions, and outputs, and where customization can be applied.

Through a case study, attendees will see how modeling can support strategic planning by helping evaluate patient access trade-offs and financial implications before implementation.

Attendees will gain perspective on:

  • Understand the core components of a patient support forecasting model, including key inputs, assumptions, and outputs.
  • Explore how customization and scenario testing can support program design, budgeting, and operational planning.
  • See how forecasting can help evaluate patient access trade-offs and financial implications before implementation.
  • Identify additional applications of modeling, including Part D redesign, accumulator exposure, payer mix shifts, and enrollment activation initiatives.

Join us for a timely discussion on how forecasting and scenario-based modeling can help biopharma manufacturers make more informed decisions about patient support program design, financial exposure, and strategic planning.

Speakers:

Amanda Forys
Managing Partner, Magnolia Market Access

Amanda O’Hora
SVP, Reimbursement & Market Access

Tracy Baroni Allmon

Tracy Baroni Allmon
Vice President, Market Access & Health Policy

Jennifer Ellis Senior Director, Market Access & Analytics