Case Study: Strategic Coding Application Creates a Reimbursement Pathway for a Device Accessory
How one medical device company converted
coding uncertainty into market access momentum
with Magnolia Market Access’ coding–payer methodology.
What You’ll Learn:
- Coding Landscape & Analysis – Understand the classification options and how to identify the optimal HCPCS pathway.
- Payer Portfolio & Precedent Mapping – See how we benchmarked peer devices and payer responses to anticipate reimbursement risk.
- Evidence-based Submission Strategy – Learn how data-driven insights strengthened the application and supported payer dialogue.
- Commercialization Impact – Explore how coding clarity translated into distribution readiness and payer alignment.
Key Outcomes:
- A new HCPCS code was established (or clear coding strategy in place) that removed ambiguity and enhanced market positioning.
- Payer adoption signals strengthened, enabling the client to engage distribution and enable launch readiness.
- A repeated, scalable approach to coding & reimbursement groundwork that can be applied to future device launches.
Learn how we helped a medical device company navigate the HCPCS coding landscape and secure reimbursement clarity.
