Understand Perceptions of Your Hub Program

Understand Perceptions of Your Hub Program

A company wanted to understand if user perceptions of the hub had improved after implementing changes. Patients and providers previously expressed dissatisfaction with services offered by company’s hub (confusing process, eligibility criteria, who to communicate with), and they recently relaunched the program with enhanced services, a customer portal, and redefined roles for client facing teams.

Telling a Value Story

Telling a Value Story

A biopharma company engaged Magnolia to develop a value story for an orphan-designated treatment for an auto-immune disorder that was in Phase III development. The company’s product had a novel mechanism of action in comparison to the existing agents in development and would be the first new agent for the disease in years.

Payer Intelligence to Gather Feedback and Understand Potential Coverage and Reimbursement of an AI CVD Technology

Payer Intelligence to Gather Feedback and Understand Potential Coverage and Reimbursement of an AI CVD Technology

A small technology company developed an AI-assisted platform that is used to improve accuracy of a CV diagnostic tool. The company asked Magnolia to gather payer feedback on clinical evidence for the platforms and provide insights on future coverage and reimbursement.